{"id":8868,"date":"2020-08-08T14:18:08","date_gmt":"2020-08-08T13:18:08","guid":{"rendered":"https:\/\/www.blueeyedsun.co.uk\/blog\/?p=8868"},"modified":"2024-05-28T15:48:10","modified_gmt":"2024-05-28T14:48:10","slug":"lets-talk-shop-podcast","status":"publish","type":"post","link":"https:\/\/www.blueeyedsun.co.uk\/blog\/lets-talk-shop-podcast\/","title":{"rendered":"Hear the story of Blue Eyed Sun on the Lets Talk Shop Podcast"},"content":{"rendered":"<p><a href=\"https:\/\/www.smallbusinesscollaborative.co.uk\/podcast\/episode\/ea801f43\/lets-talk-shop-with-jeremy-from-blue-eyed-sun\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8870 size-full\" src=\"https:\/\/www.blueeyedsun.co.uk\/news\/wp-content\/uploads\/2020\/08\/ThereseOrtenblad-Lets_talk_shop.jpg\" alt=\"Therese \u00d8rtenblad - Lets talk shop podcast\" width=\"800\" height=\"696\" srcset=\"https:\/\/www.blueeyedsun.co.uk\/blog\/wp-content\/uploads\/2020\/08\/ThereseOrtenblad-Lets_talk_shop.jpg 800w, https:\/\/www.blueeyedsun.co.uk\/blog\/wp-content\/uploads\/2020\/08\/ThereseOrtenblad-Lets_talk_shop-300x261.jpg 300w, https:\/\/www.blueeyedsun.co.uk\/blog\/wp-content\/uploads\/2020\/08\/ThereseOrtenblad-Lets_talk_shop-768x668.jpg 768w, https:\/\/www.blueeyedsun.co.uk\/blog\/wp-content\/uploads\/2020\/08\/ThereseOrtenblad-Lets_talk_shop-624x543.jpg 624w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p>I recently had the pleasure of being interviewed by <a href=\"https:\/\/www.linkedin.com\/in\/therese-oertenblad-18298729\/\">Therese \u00d8rtenblad<\/a> on <a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/lets-talk-shop-with-jeremy-from-blue-eyed-sun\/id1467418507?i=1000487007116\">Let&#8217;s Talk Shop<\/a>, her fantastic podcast for small businesses who want to grow their wholesale sales with retailers.<\/p>\n<p>Having worked for giftware company <a href=\"http:\/\/npwgifts.com\">NPW<\/a>, Therese has extensive experience selling to retailers and has some awesome guests on her <a href=\"https:\/\/www.smallbusinesscollaborative.co.uk\/podcast\/episode\/ea801f43\/lets-talk-shop-with-jeremy-from-blue-eyed-sun\">podcast<\/a> which is well worth listening to. She&#8217;s also an expert that&#8217;s available for <a href=\"https:\/\/www.smallbusinesscollaborative.co.uk\/services\">consulting<\/a> and has online <a href=\"https:\/\/www.smallbusinesscollaborative.co.uk\/online-courses\">courses<\/a> for entrepreneurs looking to grow.<\/p>\n<p>The time breezed by and we had covered a lot of ground as I shared how <a href=\"https:\/\/www.blueeyedsun.co.uk\">Blue Eyed Sun<\/a> got started, many of the pitfalls and failures we&#8217;ve experienced along the road to success and how retail is changing in 2020.<\/p>\n<p>I&#8217;ve listed some of the highlights below, if you are short on time. Click the play button on the image below.<\/p>\n<p><iframe loading=\"lazy\" style=\"border: none;\" title=\"Let's Talk Shop with Jeremy from Blue Eyed Sun\" src=\"https:\/\/www.podbean.com\/media\/player\/uczqm-e562ee?from=usersite&amp;vjs=1&amp;skin=1&amp;fonts=Helvetica&amp;auto=0&amp;download=1\" width=\"100%\" height=\"160\" scrolling=\"no\" data-name=\"pb-iframe-player\"><\/iframe><\/p>\n<p>02:55 How Blue Eyed Sun got started<\/p>\n<p>05:25 Our first ever retailer<\/p>\n<p>07:20 The secret value of trade shows<\/p>\n<p>09:45 What made the business really take off<\/p>\n<p>13:15 Taking on our first premises<\/p>\n<p>13:55 Our first big multiple and how we almost lost them<\/p>\n<p>17:45 How trade shows have changed<\/p>\n<p>21:10 What really drives our business success<\/p>\n<p>22:35 How diversification has doubled our sales<\/p>\n<p>22:40 The Ladder Club for new card publishers<\/p>\n<p>24:20 What can cripple your business<\/p>\n<p>25:30 What we learned from our failures<\/p>\n<p>26:30 The growth in eco friendly giftware<\/p>\n<p>27:30 Founding <a href=\"http:\/\/greenmagpie.net\">greenmagpie.net<\/a> to sell B2C<\/p>\n<p>29:10 How we market to retailers and B2B businesses<\/p>\n<p>32:00 Our successful blog for Retailers<\/p>\n<p>33:00 The power of a good email list<\/p>\n<p>34:15 How retailers can sell well online<\/p>\n<p>36:00 The secret to social selling<\/p>\n<p>39:45 The impact of Covid-19 on our business<\/p>\n<p>46:30 The pitfall of brokerage and multiples<\/p>\n<p>51:00 How we grew the business on two and a half days per week<\/p>\n<p>56:40 The future of retail and supply chain logistics<\/p>\n<p>57:50 How retail will be in Autumn 2020<\/p>\n<p>62:00 Which retailers have been most affected by Covid-19<\/p>\n<p>63:25 Which retailers will do well and what they should be stocking<\/p>\n<p>65:00 Fun marketing tips for businesses<\/p>\n<p>67:15 Diversity in the card and gift industry<\/p>\n<p>73:00 How to make real change in the workplace<\/p>\n<p>83:00 How the world\u2019s consciousness is shifting<\/p>\n<p>Hope you enjoy listening and thanks to Therese for having me on her show.<\/p>\n<p>Listen to Jeremy on other podcasts below:<\/p>\n<p><a href=\"https:\/\/www.blueeyedsun.co.uk\/blog\/the-marketing-disenchanted-podcast\/\">The Marketing Disenchanted Podcast<\/a><\/p>\n<p><a href=\"https:\/\/www.blueeyedsun.co.uk\/blog\/how-companies-can-increase-environmental-awareness\/\">Sage Advice Podcast talking about Business and the Environment<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I recently had the pleasure of being interviewed by Therese \u00d8rtenblad on Let&#8217;s Talk Shop, her fantastic podcast for small businesses who want to grow their wholesale sales with retailers. Having worked for giftware company NPW, Therese has extensive experience selling to retailers and has some awesome guests on her podcast which is well worth [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8870,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[194,195],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hear the story of Blue Eyed Sun on the Lets Talk Shop Podcast - BES Blog<\/title>\n<meta name=\"description\" content=\"Jeremy Corner appears on the Let&#039;s Talk Shop podcast with Therese \u00d8rtenblad discussing the story of Blue Eyed Sun and his industry experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.blueeyedsun.co.uk\/news\/lets-talk-shop-podcast\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hear the story of Blue Eyed Sun on the Lets Talk Shop Podcast - 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